If you are looking for an ICO development company to launch your ICO, let’s gain insight into the past and the future of ICO in the first place.
Over the years, diverse technologies and digital advancements have simplified numerous things for humans and revolutionized various sectors. One sector that has experienced such revolution is the finance sector.
Some remarkable technological advancements that have taken the financial world by storm are blockchain technology, Initial Coin Offerings (ICOs) and cryptocurrencies. ICOs disrupted the world in 2017 and since then they have seen various ups and downs. 2019 is expected to have good tidings in store for the ICO market.
If you are seeking an ICO development company to launch your own ICO project, take a look at the performance of the ICO market in the last couple of years and also what the future holds for the market in 2019.
2017: The amazing year for ICO
2017 witnessed a wonderful time for the ICO market, with a large amount of sales and investments. That was when Whitepaper ICO remained at the forefront. Companies with an idea got their Whitepaper created and branded it with words like decentralization.
An ice tea company named itself Blockchain in 2017 and in no time its stock value surged to an impressive 200%. Apart from this, another digital kitten company branded itself and made a sale of 6.4 million dollars by selling virtual cats. Such positive and quick results encouraged companies and investors to engage in Whitepaper ICO.
2018: The year of a roller-coaster ride
The good things for ICO marked the beginning of 2018. According to CoinDesk, 4.6 billion dollars were raised from the sale of ICOs. But, the good days lasted for only first three months. Later, various immature ICO projects and scams began to appear on the market. According to a survey, 46% of ICOs that flourished in 2017 were destroyed in 2018.
These failures have led to the need for a clear evaluation of the cryptocurrency world and the future ICOs. It is important that companies with ICO ideas partner with a trusted ICO development company to avoid any kinds of problems.
2019: A promising year for the ICO market
After various ups and downs, the ICO market is all set for its come back in 2019. Any ICO project hitting the market should be evaluated considering the three Ps as a benchmark.
1. Product
An ICO project should be developed with an aim to satisfy the needs of the target market and the investors. A project that fails to function properly or is unable to cater the needs of its prospects will more likely struggle to survive. Chances are that it may not even see the light of the day.
2. Purpose
To make your ICO project successful, it is important for it to have a purpose. Of course, you need to be backed by the technical expertise of an experienced ICO development company. Be clear about what you want to achieve with your ICO project and by when. A project that has a purpose promotes the requirement for blockchain in it, which ultimately boosts the value and potential of the project.
3. Protocol
Every ICO project has a competitor, or probably competitors. To deal with the possibility of competition, there is a need for a protocol that helps create brand identity like brand logo, website, marketing assets, and helps you plan how you would want your product to reach your target customers.
For an ICO project that follows these three Ps, things are more likely to be brighter and favorable. In such a scenario, 2019 would be an amazing year for initial coin offerings.
If you are looking to launch your ICO project, connect with a leading ICO development company that understands your business goals and your target audience, and provides all-inclusive services to make your ICO project successful.