The first word that comes to the mind of majority people after hearing the word web design is pretty and attractive. Many consider website design to be a digital art form. But actually, it is much more than making a website look attractive.
Effective web design consists of site structure, functionality, usability and much more. Here are the essentials of an effective website design.
Website structure
It is an important element in website design. It deals with the platform used to present content on the site. You can opt for PHP, CSS, HTML or other coding options, or on the other hand use a script like Wordpress. Each option comes with its own benefits and pitfalls and can affect the search engine ranking of your website.
Bulky code with errors or additional coding that is not required can cause your site to load slowly. Search engines like websites that load quickly and thus loading time can have an impact on your search engine ranking.
Usability
Usability refers to how easily your new visitors can navigate the website, find what they are seeking, and communicate when necessary. When visitors come to your site, make sure they are able to find the navigation. Ensure that they can easily go from one page to another and return to home page without getting lost. For a company to deliver excellent web app development services Chandigarh or anywhere else, it is important to create sitemap and a site structure that make your website easy to navigate for both human visitors and search engines.
Readability
Readability is another important element you should not lose sight of while designing a website. Make your site easy to read. While black text on a white background is easiest to read, black backgrounds make the text challenging to read for average readers. Think before choosing the right colors for your website and as recommended, it is good to go for dark text on light background.
Website functionality
Just like you ensure in web or mobile app development, keep your website's functionality easy to interact with. Although it might not be a concern for content only websites, it is an issue for the websites offering interaction methods. For example, if your website has a contact form that visitors have to fill out to get in touch with you, make sure it works properly.
Visitors like the sites that allow them to navigate flawlessly and perform the actions they want to on your website. On the contrary, they would choose not to return to your site if they had bad experience visiting it. Not only this, errors or bad performance of your website can affect SEO and traffic to your site. Make sure that the links are correct and are not broken, download-able content can be easily accessed, and users can easily find what they want.
In a nutshell, website design is not only about making the website pretty. It's about how well it functions and how easy it is to navigate and read. If you work on these elements, you are sure to have a website that your visitors will like.
Effective web design consists of site structure, functionality, usability and much more. Here are the essentials of an effective website design.
Website structure
It is an important element in website design. It deals with the platform used to present content on the site. You can opt for PHP, CSS, HTML or other coding options, or on the other hand use a script like Wordpress. Each option comes with its own benefits and pitfalls and can affect the search engine ranking of your website.
Bulky code with errors or additional coding that is not required can cause your site to load slowly. Search engines like websites that load quickly and thus loading time can have an impact on your search engine ranking.
Usability
Usability refers to how easily your new visitors can navigate the website, find what they are seeking, and communicate when necessary. When visitors come to your site, make sure they are able to find the navigation. Ensure that they can easily go from one page to another and return to home page without getting lost. For a company to deliver excellent web app development services Chandigarh or anywhere else, it is important to create sitemap and a site structure that make your website easy to navigate for both human visitors and search engines.
Readability
Readability is another important element you should not lose sight of while designing a website. Make your site easy to read. While black text on a white background is easiest to read, black backgrounds make the text challenging to read for average readers. Think before choosing the right colors for your website and as recommended, it is good to go for dark text on light background.
Website functionality
Just like you ensure in web or mobile app development, keep your website's functionality easy to interact with. Although it might not be a concern for content only websites, it is an issue for the websites offering interaction methods. For example, if your website has a contact form that visitors have to fill out to get in touch with you, make sure it works properly.
Visitors like the sites that allow them to navigate flawlessly and perform the actions they want to on your website. On the contrary, they would choose not to return to your site if they had bad experience visiting it. Not only this, errors or bad performance of your website can affect SEO and traffic to your site. Make sure that the links are correct and are not broken, download-able content can be easily accessed, and users can easily find what they want.
In a nutshell, website design is not only about making the website pretty. It's about how well it functions and how easy it is to navigate and read. If you work on these elements, you are sure to have a website that your visitors will like.