Tips to creating an amazing user experience

Developing incredible user experience involves lot more than creating good user interface. User interface design is a just part of user experience design. It includes performing user research, creating wireframes and prototypes, and testing the usability.

So, what does it take to deliver great UX design? Here are the different steps involved in the process which will provide an answer to your question.

Create user personas

Designing user experience begins with understanding the user and then creating user personas. It helps get answers to questions such as, who is the end user of the product? and how the product should be created to meet their needs?

Age, gender, culture, and behaviour of users are a few things to be found. This enables you to focus your marketing efforts on your target audience. Developers can classify the users into different groups based on their attitude, opinion, and lifestyle.

Zero in on the right features

A common mistake usually made while developing an app or web product is loading it with too many features. Providing plethora of features might make things complicated and confusing for your users.

Simple apps with simple functionality are usually more successful. While web or mobile application development, make sure that your app focuses on the core functions.

For example – if you are developing an app for a railway department, the core functionality would include checking time schedule of trains, booking tickets and checking its status on the go.

Focus on easy navigation

Once you are clear about the set of features to be included in the app, the next step involves working on the navigation – which has to be easy to allow seamless browsing through the features. If you are developing a mobile app, avoid navigation through multiple windows. A simple user interface will save the time and efforts of your users.

Being a developer, emphasize on reducing the learning curve for your users, and make navigation easier.

Acquire customer feedback

Customer feedback is key to deciding upon how to create a great user experience. In addition to helping you in decision making process, it helps get idea of new features that users would like to see in your app.

There are different ways that can be followed to gather customer feedback. You can directly ask your customers or count on app store. A large number of users often share their feedback through the product rating process in the App Store. Apart from this, another place you can look up to is social media where users share their honest views about an app or product. The feedback acquired can be used to develop new features or deliver an incredible user experience.

Good user experience is one of the prerequisites to making your app successful. However, creating great user experience is easy said than done. It requires experience and expertise.

You might come across multitude of professionals for UX design Chandigarh, so make sure to bring the right experts on board who can produce user experience keeping in mind technical literacy of your target audience.

Steer clear of these problems during mobile application development

Today, businesses are trying to stay ahead of the competition by developing mobile applications. Of course these apps are helpful, but they benefit your business only when developed with some serious thought process. You need to work out the right strategy to ensure everything falls into place, and also to avoid the mistakes that can ruin your efforts to create a successful app.

Failure to choose the right platform

With different mobile platforms available in the market, such as Android, iOS, Windows, and more, entrepreneurs are often in a dilemma to target the right option. Many choose multiple platforms at a time without being sure of how fruitful their decision is going to be, and end up wasting their money.

Perform a thorough research to decide upon the right platform for your app. Discover the strengths of different platforms, and find out how they can serve your needs. Consider your target audience and analyze technical aspects of each platform while keeping your app in mind. It is advisable not to target more than two platforms at a time.

Designing bland UI that fails to deliver great user experience

This is one of the common problems, and can cost you your app's performance. When it comes to UI, an app should be easy to understand, navigate, and consistent across all updates. Users generally don't like apps with complex functionality and won't think twice prior to discarding it.

If you are getting your app designed, make sure to bring an experienced professional on board who can deliver exceptional services for UI design Chandigarh. He should design your application with easy navigation for even a layman to understand without any problem.

Flooding the app with too many features

Entrepreneurs often flood their apps with multiple features in order to make it more productive and attractive. Of course, features are important for an application, but incorporating every single feature in it is certainly not required. Don't miss out on important elements like simplicity and user-friendly, especially when releasing the first version of your app.

Try to offer maximum usefulness with minimal features and functionalities to get the best results. This will enable you to release different versions of your app with important features.

Not having a pre-launch marketing strategy

An app with a great functionality, but lacking the right marketing strategy is of no value. You need to decide how your app will be introduced to your target customers and the same calls for a need to conduct a thorough research either while developing the app or prior to its launch. Decide upon the right app category, work out your content marketing strategy, and pick the platforms to market your application.

There are different aspects related to launching an app, and paying careful attention to all of them is crucial to increase the chances of attaining success. Avoid these common mistakes during mobile application development to roll out an amazing app that is liked and accepted by your target audience.